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August 25, 2008


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Robert Lesser

Hi Paul,

Glad to hear that you found my posting of interest.

Its exciting to watch the uptake of social media by both B2B marketers and small businesses.

The headline could read: "Gaining competitive advantage without breaking the bank."

Paul Chaney

Want a great example of a small businessman using social media effectively? www.signsneversleep.com is one.

Also, Realtors. Those people are figuring out how to make this stuff work. They have to. Don't have time nor money for what doesn't.

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